A Business Case for Customer Data Management
This resource is published by Informatica
If you’re reading this, you’ve already arrived at a couple of realizations:
- Customer experience is where business growth will flounder or flourish
- Delivering great customer experiences calls for stitching together fragments of customer data
This guide will help you build a convincing case that’s focused on business value, so you can get the support and investment you need. The goal is not only to motivate and secure executive buy-in for creating a comprehensive view of your customers–from your CIO, CFO, CMO, or whomever the decision lies with–but also to keep the wider group of stakeholders engaged throughout the life of the initiative.
Applications, Telecommunications, Big Data, Compliance, Data management, Enterprise Cloud, ERP, Big Data, Email, NAS, Telecommunications, Cloud, Digital transformation, Analytics, Data Analytics
ENTER DETAILS BELOW FOR YOUR FREE DOWNLOAD
By requesting this resource you agree to our terms of use. All data is protected by our Privacy Notice. If you have any further questions please email dataprotection@headleymedia.com.
By submitting this form, you are confirming you are an adult of 18 years or older and you agree to Informatica contacting you with marketing-related emails or by telephone. You may unsubscribe at any time. Informatica web sites and communications are subject to their Privacy Notice.
Download Now